The Equity Flywheel
Instead of asking a founder for one big number on day one, Rinda earns its stake in turns. Each turn of the wheel is a piece of real work delivered, and a slice of equity that unlocks only once that work is done.
Five stages, up to 40%
- 01 Foundation, 18%: find the idea, build the first working product and set up the company.
- 02 Traction, 11%: first repeatable revenue and a sales channel that works.
- 03 Capital, 6%: the first external round, closed on clean terms.
- 04 Scale, 3%: a repeatable growth engine and the first key hires.
- 05 Exit, 2%: positioning and running the exit process.
Late co-founder? The wheel starts where you are.
The scope, weighting and total stake for a Late co-founder partnership are shaped around your company and agreed individually.